Blue Dart Express Limited, India's largest integrated air express and logistics company, is increasing its network to offer value-added services and meet the special requirements of the tea industry in North Bengal. Blue Dart has formed a strategic alliance with Super Fast Courier Service, a leading local express company with an extensive network.

With the formation of this alliance, Blue Dart will now be able to offer its range of services in the Dooars region, to 40 large tea gardens located across Alipurduar, Banarhat, Birpara, Jaigaon, Islampur, Binnaguri and Hashimara, and access some of the most difficult terrain in the country.

Commenting on the tie-up, Amod Dasgupta, Vice President (East), Blue Dart Express Limited said, "We pioneered the timely movement of tea samples domestically and globally. The alliance with Super Fast Courier Service will further extend our reach to the interiors and enable us to contribute to the development of businesses operating in these regions. Our new partner has a wealth of experience in the express business and we look forward to a long-term and mutually-beneficial relationship".

Pioneering the concept of Regional Service Participants (RSPs), Blue Dart today extends its support to the economic activity by providing services to these locations.

Increasing RSP arrangements across the country is leading to rapid expansion for Blue Dart, consolidating its already dominant position. Blue Dart currently has a 38% share in the domestic market. It's continuous commitment towards understanding the needs and concerns of the customer has enabled it to provide unmatched standards of service quality with over 99.95% reliability levels in the express industry. Over the years, Blue Dart has continuously pioneered and established itself as an industry leader. Blue Dart is one of the largest Global Service Participants of FedEx, the world's largest air express transportation company.

For further information contact

marketing@bluedart.com
Dated : January 10, 2001

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